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Wetaskiwin distributes Mini-MAX

Clean Seed entered into a commercial dealer and distribution relationship with Wetaskiwin Co-op (“Wetaskiwin”), under which this co-op will promote and sell Clean Seed’s Mini-MAX SMART Seeder in Central Alberta, Canada. The relationship introduces the Mini-MAX seeder to Wetaskiwin’s established agri...

Millat Tractors partners with LOVOL

Millat Tractors Limited (MTL) in Pakistan has entered into a strategic distribution agreement with LOVOL, agricultural machinery manufacturer from China, to introduce farm equipment across Pakistan. Under the agreement, MTL secures distribution rights for LOVOL’s track-type harvesters, wheeled harve...
Trade

Zoomlion debuts Down Under

Zoomlion made its debut at Elders FarmFest in Toowoomba, Australia, showcasing a full lineup of agricultural machinery and marking its entry into the Australian market. The display featured seven tractors covering 110–410 hp across three technology routes: power shuttle, powershift, and hybrid power...

French market keeps stagnating

The ag machinery industry in France is entering its third consecutive year of contraction. Figures from the 2026 ecnomic report of ag machinery association AXEMA, indicate that the market volume declined 9% in 2025 and recovery is only expected in 2027. Export remains the strongest driver for the in...

Mahindra growing substantially

Mahindra & Mahindra Ltd.’s Farm Equipment Business (FEB), published its tractor sales numbers for May 2026.  Domestic sales in India reached 47,845 units, as against 38,914 units in May 2025, reflecting a 23% year-on-year growth. Total tractor sales (Domestic + Exports) during May 2026 were at 4...

Ascenso further expands in Belgium

Ascenso Tyres Europe appointed Q Team as distributor for Belgium. Hence, the OHT brand of Mahansaria Tyres Private Limited (MTPL) continues to strengthen its footprint across Europe. The addition of Q Team marks a step further in the company’s position in the Belgian market. This new partnership wil...

Highlights

“Agritechnica Asia live” is approaching

From 24-26 August, Agritechnica Asia Live 2022 will be held in Can Tho City, Vietnam. At Agritechnica Live, machinery will be demonstrated in the field. Concurrently there’s an exhibition with a seminar programme. The previous edition was held in Myanmar, which attracted visitors from across South E...

“Let the future begin”

The global ag machinery market is continuously evolving. AGCO aims to be in the forefront of new technology. Serving their own customers, but also mixed fleet operations. With new solutions in precision ag, autonomous vehicles and engines running on clean energy. Always with full focus on the farmer...

“I wanted to disrupt the industry”

Craig Rupp is a self-made man. The founder and owner of US based Sabanto, has a clear vision on automation in agriculture. “I wanted to disrupt the industry,” he says. And so, he did. Craig developed the Steward retrofit kit, making tractors operate autonomously. It eases the workload for farmers. B...

“Cotton King” high clearance tractor

Kazakhstan, Kyrgyzstan, Tajikistan, Uzbekistan and Turkmenistan in Central Asia, are rich in cotton production. In order to meet technological constraints, Lovol launched the high clearance TX1104-H “Cotton King” tractor, specifically designed for cotton production in these countries. Th...

“Agricultural robots” today at Agritechnica digital

“Agricultural robots” is the first topic in new webinar series on startup technologies, presented in Agritechnica digital. Free-to-attend ‘AgTech’ events explore topics shaping startup innovation scene: robotics, digitalization, circular economy and soil health. Today, 18 January 2022, Agritechnica ...

Trade

Foxconn produces first Monarch MK-V

Hon Hai Technology Group (“Foxconn”) started production of the Monarch MK-V, fully electric, driver-optional, smart tractors, in Ohio (USA) with the initial five units rolling off the production line for delivery to customers. In June 2022, Foxconn signed a contract manufacturing agreement with Mona...

Samart cane harvesters go to Mauritius

Samart Kaset Yon, the Thailand based cane harvester manufacturer has appointed CH Trade as their commercial agent serving the Republic of Mauritius. CH Trade Importacao e Exportacao is a Brazilian company with head offices in São Paulo. CH Trade CEO Carlos Coimbra commented; “Through our current bus...

Mahindra clocked highest ever annual sales

Mahindra’s Farm Equipment Sector (FES) sold 407,545 new tractors including exports, for the full Year to Date (31 March 2023). This comes down to a 15 percent increase against March 2022. In India only, the company sold 33,622 new tractors during March 2023. Mahindra never realized this result befor...

200 New Holland tractors for Tanzania

New Holland Agriculture partnered with EFTA (Equity for Tanzania) for the acquisition of 200 tractors to assist the mechanization of smallholder farmers. A ground-breaking collaboration between the brand and the leasing company regulated by the Bank of Tanzania, with the mission of financing equipme...

Global ag machine market to grow substantially

With the world’s population expected to reach 9.7 billion by 2050, there will be a greater demand for food, which will drive the need for agriculture machinery. According to a study of Transparency Market Research (TMR), the global ag machinery market stood at US$ 132.3 billion in 2022 and is ...

Mahindra sales keeps on the increase

Mahindra & Mahindra Ltd.’s Farm Equipment Sector (FES), again realized satisfying tractor sales in the month February 2023. Domestic sales were at 24,619 units, as against 18,910 units during February 2022. Total sales (Domestic + Exports) were at 25,791 units, as against 20,437 units for the sa...

Braud multi harvester to North America

New Holland Agriculture North America has expanded its fruit harvester portfolio in North America with the introduction of the new Braud 11.90X Multi harvester. The high-capacity Braud 11.90X Multi is developed for use in high-density olive groves and tree nut orchards, almonds, hazelnuts and pistac...

Mahindra sales volume keeps rising

Mahindra & Mahindra Ltd.’s Farm Equipment Sector (FES), sold 27,626 new tractors in India during January, a solid growth of 31 percent compared to January 2022. Exports went down with 14 percent. Commenting on the performance, Hemant Sikka, President – Farm Equipment Sector, Mahindra &...

Flying start for Steyr dealer in Poland

AgroPerfekt in Poland became Steyr dealer in 2020. Last January, only just three years later, they delivered the 100th Steyr tractor to a new customer. A milestone to mark the 15th anniversary of the company. AgroPerfekt, headquartered at Kisielice in the north of the country, was founded in 2007. F...

Combines up, tractors down in North America

Combine harvester sales finished the year 2022 with healthy gains in unit sales, while tractors finished the year below 2021 levels in both the U.S. and Canada, according to the latest data from the Association of Equipment Manufacturers (AEM). Total U.S. ag tractor unit sales fell for both the mont...
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