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Wetaskiwin distributes Mini-MAX

Clean Seed entered into a commercial dealer and distribution relationship with Wetaskiwin Co-op (“Wetaskiwin”), under which this co-op will promote and sell Clean Seed’s Mini-MAX SMART Seeder in Central Alberta, Canada. The relationship introduces the Mini-MAX seeder to Wetaskiwin’s established agri...

Millat Tractors partners with LOVOL

Millat Tractors Limited (MTL) in Pakistan has entered into a strategic distribution agreement with LOVOL, agricultural machinery manufacturer from China, to introduce farm equipment across Pakistan. Under the agreement, MTL secures distribution rights for LOVOL’s track-type harvesters, wheeled harve...
Trade

Zoomlion debuts Down Under

Zoomlion made its debut at Elders FarmFest in Toowoomba, Australia, showcasing a full lineup of agricultural machinery and marking its entry into the Australian market. The display featured seven tractors covering 110–410 hp across three technology routes: power shuttle, powershift, and hybrid power...

French market keeps stagnating

The ag machinery industry in France is entering its third consecutive year of contraction. Figures from the 2026 ecnomic report of ag machinery association AXEMA, indicate that the market volume declined 9% in 2025 and recovery is only expected in 2027. Export remains the strongest driver for the in...

Mahindra growing substantially

Mahindra & Mahindra Ltd.’s Farm Equipment Business (FEB), published its tractor sales numbers for May 2026.  Domestic sales in India reached 47,845 units, as against 38,914 units in May 2025, reflecting a 23% year-on-year growth. Total tractor sales (Domestic + Exports) during May 2026 were at 4...

Ascenso further expands in Belgium

Ascenso Tyres Europe appointed Q Team as distributor for Belgium. Hence, the OHT brand of Mahansaria Tyres Private Limited (MTPL) continues to strengthen its footprint across Europe. The addition of Q Team marks a step further in the company’s position in the Belgian market. This new partnership wil...

Highlights

“Agricultural robots” today at Agritechnica digital

“Agricultural robots” is the first topic in new webinar series on startup technologies, presented in Agritechnica digital. Free-to-attend ‘AgTech’ events explore topics shaping startup innovation scene: robotics, digitalization, circular economy and soil health. Today, 18 January 2022, Agritechnica ...

“Agritechnica Asia live” is approaching

From 24-26 August, Agritechnica Asia Live 2022 will be held in Can Tho City, Vietnam. At Agritechnica Live, machinery will be demonstrated in the field. Concurrently there’s an exhibition with a seminar programme. The previous edition was held in Myanmar, which attracted visitors from across South E...

“I wanted to disrupt the industry”

Craig Rupp is a self-made man. The founder and owner of US based Sabanto, has a clear vision on automation in agriculture. “I wanted to disrupt the industry,” he says. And so, he did. Craig developed the Steward retrofit kit, making tractors operate autonomously. It eases the workload for farmers. B...

“Let the future begin”

The global ag machinery market is continuously evolving. AGCO aims to be in the forefront of new technology. Serving their own customers, but also mixed fleet operations. With new solutions in precision ag, autonomous vehicles and engines running on clean energy. Always with full focus on the farmer...

“Cotton King” high clearance tractor

Kazakhstan, Kyrgyzstan, Tajikistan, Uzbekistan and Turkmenistan in Central Asia, are rich in cotton production. In order to meet technological constraints, Lovol launched the high clearance TX1104-H “Cotton King” tractor, specifically designed for cotton production in these countries. Th...

Trade

Mahindra exports strongly on the increase

Total tractor sales numbers of Mahindra & Mahindra Ltd.’s Farm Equipment Sector (FES) for March 2022 were at 29,763 units, as against 30,970 units for the same period last year. Exports for the month stood at 1,651 units, a strong increase of 43%. Export growth over the full year March 2021 &#82...

Green Tech new Fliegl distributor in Canada

Green Tech, division of Groupe JLD Laguë, is now the exclusive sales partner of Fliegl Agrartechnik GmbH in Quebec, Ontario and the Canadian Maritime Provinces. Canadian agricultural machinery dealer JLD-Laguë has been an active player in the agricultural machinery industry since 1951 and today, wit...

Robotti enters Austria

Agrointelli has signed an agreement with Farm-ING from Austria, for distribution of the Robotti farming robot. The new Austrian partner is expanding its portfolio with robotics, finding a good fit with Robotti that brings farming to the next level. Farm-ING was founded in 2020 by Gregor Witzmann, wh...

New German branch of Argo Tractors

Argo Tractors from Italy, manufacturer of Landini, McCormick and Valpadana, opened their brand new facility in Burgoberbach, Germany. Thus, the company meets with the demands of modern agriculture and their customers in Germany and Austria. A modern showroom, advanced training centre, event area, an...

Väderstad and Norwood celebrate 25 years of partnership

Väderstad extends its cooperation with importer Norwood in New Zealand. Both companies are celebrating their 25th anniversary together in New Zealand this year. Many different anniversaries are being celebrated in 2022. Väderstad is celebrating 60 years and in New Zealand Väderstad and dealer Norwoo...

Fendt Rogator wins 2022 Davidson Prize

The Fendt Rogator 900 Series Applicator has been awarded the prestigious Davidson Prize for agricultural engineering excellence in North America. The Davidson Prize is awarded by the American Society of Agricultural and Biological Engineers (ASABE) and the Association of Equipment Manufacturers (AEM...

Robotti further expands in Europe

Danish mother company Agrointelli of Robotti continues to expand its list of distributors across Europe.  Contracts were signed with Spektra Agri – Vantage Italia in Italy and with Vantage Polska in Poland. “Spektra Agri – Vantage Italia” is a specialist company for precision farming and an Italian ...

Jacto goes on international tour

With the intention of showing successful agribusiness cases and telling inspiring stories of farmers, Jacto Journey “New times, New solutions” leaves for international destinations in 2022 to visit farmers in countries where the brand is present contributing to production in the field. Visits* to cr...

Hungary , Romania and Serbia as a next step for Robotti

The market launch of Robotti from Denmark in additional Central and Eastern European (CEE) countries, is approaching. The farming robot will be distributed by brand-new company evofarming KFT, which was founded by a group of owners and managing directors of various sales and production companies for...

100th Case IH sugarcane harvester in Thailand this year

Case IH, along with its dealer Por Tractor, has delivered its 100th Austoft sugarcane harvester in Thailand this year.   The Austoft 8010 model was delivered to Nakornphet sugar mill, which already owned 32 Case IH sugarcane harvesters before ordering a further 20 during 2021, bringing the total to ...
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