Presented by ZAPI GROUP, the conference will provide insights into the latest technology, industry trends, and geopolitical and regulatory factors driving the electrification revolution. With the consumer automotive market-leading electric adoption, the event’s focus will facilitate conversations showcasing the practical path to electrification for industrial and commercial vehicles and machines, among which in agriculture.

“We are actively working with customers in industries such as construction, commercial eMobility and material handling to realize wide adoption in all motive industrial markets. Our purpose is to make the electric dream a reality,” said Lloyd Gomm, Global Marketing Director for ZAPI GROUP. “We are excited to host our third annual virtual event where we can discuss our shared challenges and opportunities with thought leaders across the electrification business.”

Attendees can expect a dynamic program that features a keynote presentation from renowned futurist Stefan Hyttfors titled Electrification as the Catalyst for a New Era and a special presentation about the future of motor sport with Formula E’s Maserati MSG Racing Team. Presenters from leading organizations such as Ubiquicom, RISE AB, Discover Energy Systems, Flux Power, Trojan Battery, Stafl Systems, Inventus Power and SUNCAR AG join the ZAPI GROUP team to share their visions, challenges, and success stories in their journeys towards an all-electric world. Prominent industrial media leaders Becky Schultz, Vice President, Content, KHL Power Group; Darrell Proctor, Senior Associate Editor, Power Magazine; and Sara Jensen, Technical Editor, Power & Motion, bring their experience and perspectives across industries as moderators for some of the event’s panel discussions.

Registration for The Future of Electrification 2024 is open and free of charge. Click HERE to register or find for more information.

Highlights

“I wanted to disrupt the industry”

Craig Rupp is a self-made man. The founder and owner of US based Sabanto, has a clear vision on automation in agriculture. “I wanted to disrupt the industry,” he says. And so, he did. Craig developed the Steward retrofit kit, making tractors operate autonomously. It eases the workload for farmers. B...

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