Latest articles

Giant North America doesn’t stop

The United States and Canada represent one of the world’s key markets for high-horsepower agricultural machinery. Large farming areas, increasingly concentrated production and the widespread adoption of precision farming technologies, continue to drive demand for high-capacity tractors, combines, pl...

Innovation at Farm Progress Show

The annual Farm Progress Show is going to take place shortly. As it is a US based event, to a large extent exhibitors from North America participate, like CNH, AGCO and John Deere. These companies will demonstrate and display new and updated products. An overview of a couple of these innovations. Tr...

EIMA roadshow stops in Ethiopia

The 47th EIMA International ag machinery tradeshow will take place this coming November in Bologna, Italy. On the way to the show, organizer Unacoma presented the ins and outs of it in Addis Ababa, Ethiopia. The African country has great agricultural potential, but requires next-generation technolog...

Agritechnica Asia closed successfully

Agritechnica Asia 2026 has further strengthened its position as major trade fair for crop production, smart farming and agricultural innovation in Asia. Held under the guiding theme “Farm. Farmer. Future.”, the event attracted more than 12,000 visitors from 72 countries. Agritechnica Asia, organized...

Smart ag event at Agritechnica Asia

Agritechnica Asia will feature a new international Conference on Smart Agriculture and Unmanned Agricultural Systems. The conference will take place this coming 21 May at the BITEC venue in Bangkok, Thailand. The Smart Agriculture & Unmanned Agricultural Systems conference is organized by DLG Ma...

500R sprayer to debut at Cereals

John Deere’s 500R sprayer will be making its first appearance at the Cereals exhibition and demo days in the UK, this coming June. The self-propelled machine was unveiled in 2025 and will take part in Sprays and Sprayers Arena demonstrations, as well as lining up alongside the 300M and R975i. John D...

Highlights

“I wanted to disrupt the industry”

Craig Rupp is a self-made man. The founder and owner of US based Sabanto, has a clear vision on automation in agriculture. “I wanted to disrupt the industry,” he says. And so, he did. Craig developed the Steward retrofit kit, making tractors operate autonomously. It eases the workload for farmers. B...

“Cotton King” high clearance tractor

Kazakhstan, Kyrgyzstan, Tajikistan, Uzbekistan and Turkmenistan in Central Asia, are rich in cotton production. In order to meet technological constraints, Lovol launched the high clearance TX1104-H “Cotton King” tractor, specifically designed for cotton production in these countries. Th...

“Let the future begin”

The global ag machinery market is continuously evolving. AGCO aims to be in the forefront of new technology. Serving their own customers, but also mixed fleet operations. With new solutions in precision ag, autonomous vehicles and engines running on clean energy. Always with full focus on the farmer...

“Agritechnica Asia live” is approaching

From 24-26 August, Agritechnica Asia Live 2022 will be held in Can Tho City, Vietnam. At Agritechnica Live, machinery will be demonstrated in the field. Concurrently there’s an exhibition with a seminar programme. The previous edition was held in Myanmar, which attracted visitors from across South E...

“Agricultural robots” today at Agritechnica digital

“Agricultural robots” is the first topic in new webinar series on startup technologies, presented in Agritechnica digital. Free-to-attend ‘AgTech’ events explore topics shaping startup innovation scene: robotics, digitalization, circular economy and soil health. Today, 18 January 2022, Agritechnica ...

Trade show

EIMA trade-show breaks all records

The economic situation is slowing down the ag machinery market at a global level. But the recently held EIMA exhibition in Bologna, Italy, suffered no setbacks and hit an all-time high attendance record. Over 346,000 attendees, including 63,000 foreign guests from 150 countries, came to learn about ...

Six winners in TotY 2025 competition

The Tractor of the Year (TotY) 2025 awards were handed out during the recently held EIMA international tradeshow in Bologna, Italy.  Sponsored by BKT Tyres, TotY addresses the evolving agricultural tractor market and the new challenges of sustainability and technological innovation. Six tractors rec...

Agritechnica 2025 starts preparations

Agritechnica 2025 starting preparations ‘Touch Smart Efficiency’  will be the guiding theme of Agritechnica 2025. It emphasizes the importance of the direct access to innovative, networked agricultural systems that use digital technologies to improve efficiency, sustainability and productivity. Regi...

EIMA announces innovation awards

The awards for the Technical Innovations competition at the upcoming EIMA tradeshow in Bologna, Italy, have been published. A total of 68 awards were given: 20 for “Technical Innovation”, and 48 for “Mentions”. An international jury of experts recognized machines and products, offering innovative hi...

SIMA tradeshow returns to Paris

AXEMA, French organization for professionals in agriculture, reinvents the biennial SIMA ag machinery tradeshow in Paris. Thus, AXEMA aims to better meet the current challenges in crop – , and mixed farming. The new show will be named AgriSIMA. The previous SIMA show was scheduled to take place this...

Ag machinery market keeps growing

The global demand for ag machinery is expected to further increase in the years to come. FederUnacoma president Mariateresa Maschio, forecasts that more countries will invest in mechanizing agriculture, despite the current downturn. FederUnacoma organizes the upcoming EIMA International tradeshow in...

Agrishow enhances machinery export

The recently held Agrishow in Brazil was an opportunity to promote export of Brazilian machinery manufacturers, initiated by Brazil Machinery Solutions (BMS).  According to a preliminary estimate, the show generated approx. US$ 49 million in the export business. The partnership between ABIMAQ (Brazi...

Successful Agritechnica Asia 2024

The 4th Agritechnica Asia, exhibition in Asia Pacific for crop production and smart farming held in Bangkok, Thailand, celebrated record growth. It turned out to be Asia’s premier exhibition and the industry’s venue for ag machinery in Asia. Hailing from 28 countries, 353 international companies boo...

Black Magnum in limited edition

To celebrate 20 years of production of its heavy HP model in Brazil, Case IH launches the Magnum 400 AFS Connect Black Limited Edition tractor. The exclusive model is presented during the Agroactiva tradeshow in Santa Fe, Argentina. In addition to the usual strength and robustness, it has a unique a...

Agritechnica Asia about to take off

Agritechnica Asia,  trade fair for crop production and smart farming, is about to take off. The event will he held in the Bangkok International Trade & Exhibition Centre (BITEC), Thailand form 22-24 May. Organized by the DLG (German Agricultural Society) and VNU Asia Pacific, offers visiting far...
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