HORSCH from Germany celebrates its 40th anniversary. Since its foundation in 1984, the company has developed into a major global manufacturer of agricultural machinery and solutions for tillage, seeding and crop care.

In 1984, the HORSCH company was founded in Sitzenhof near Schwandorf, Germany where the company’s headquarters are still based. Michael Horsch’s first developments however, date back even further. Based on his vision of farming without a plough and the requirement for the appropriate machines, he developed the Seed-Exactor, a machine for direct seeding under straw. This innovation paved the way for the foundation of the HORSCH Maschinen GmbH.

An important milestone in the history of the still young company was the fall the Berlin Wall in 1989/90 and as a result access to countries in Eastern Europe. This allowed approaching large farms with demand for HORSCH technology. In the 2000s, HORSCH started with site-specific tillage and with the Terrano, the Tiger and the Pronto launched three important product lines in tillage and seeding which are still continuously developed further.

The foundation of the HORSCH LEEB Application Systems GmbH in 2011 completed the product range with crop care technology. The first joint projects of the companies HORSCH and Leeb, however, date back to the late 1990s when the first prototype of a self-propelled sprayer was developed.

With the pneumatic fertiliser spreader Leeb Xeric, HORSCH entered the sector into fertilization technology.

Expansion and internationalization

In the past years, HORSCH expanded and diversified its product range in order to provide solutions for the varied requirements of farming all over the world. The company focused on internationalization and the development of new markets. The result was a worldwide growth in all sectors. In addition to the development and construction of a site in Brazil with an own production line, significant investments were also made at sites in Europe. In the past five years, the number of employees doubled to almost 3,300 all over the world.

In view of increasing weather extremes and climate change, precision turned out to be one of the future topics. HORSCH has been focusing on this aspect for many years and in the future, this will be optimized continuously across all sectors. Digitalization will play an even more important role in this context. From a global point of view, autonomous vehicles will become increasingly important. 

Highlights

“I wanted to disrupt the industry”

Craig Rupp is a self-made man. The founder and owner of US based Sabanto, has a clear vision on automation in agriculture. “I wanted to disrupt the industry,” he says. And so, he did. Craig developed the Steward retrofit kit, making tractors operate autonomously. It eases the workload for farmers. B...

“Agricultural robots” today at Agritechnica digital

“Agricultural robots” is the first topic in new webinar series on startup technologies, presented in Agritechnica digital. Free-to-attend ‘AgTech’ events explore topics shaping startup innovation scene: robotics, digitalization, circular economy and soil health. Today, 18 January 2022, Agritechnica ...

“Agritechnica Asia live” is approaching

From 24-26 August, Agritechnica Asia Live 2022 will be held in Can Tho City, Vietnam. At Agritechnica Live, machinery will be demonstrated in the field. Concurrently there’s an exhibition with a seminar programme. The previous edition was held in Myanmar, which attracted visitors from across South E...

“Let the future begin”

The global ag machinery market is continuously evolving. AGCO aims to be in the forefront of new technology. Serving their own customers, but also mixed fleet operations. With new solutions in precision ag, autonomous vehicles and engines running on clean energy. Always with full focus on the farmer...

“Cotton King” high clearance tractor

Kazakhstan, Kyrgyzstan, Tajikistan, Uzbekistan and Turkmenistan in Central Asia, are rich in cotton production. In order to meet technological constraints, Lovol launched the high clearance TX1104-H “Cotton King” tractor, specifically designed for cotton production in these countries. Th...

Related articles

New “wall of time” in SAME museum

On Sunday, May 3, during the 2026 Bergamo Plain Agricultural Fair, the SAME Museum in Treviglio, Italy, opens its doors. The museum invites everyone to discover the new multimedia timeline: an immersive journey through the history of the company and agricultural mechanization. Created with funding f...

Mahindra to build new tractor plant

Mahindra Group is going to establish its largest integrated manufacturing facility for automobiles and tractors in Nagpur, Maharashtra, India. This marks a significant milestone in the company’s long-term growth strategy. The new state-of-the-art facility will be developed across an area of 600 hect...

Escarda weed control ready to market

Following its launch in April 2025, Escarda Technologies is now marketing its CE-certified laser system for weed control. The AI-driven technology detects weeds as small as three millimeters and eliminates them precisely with a laser beam, without chemical agents and without damaging the soil. The s...