BKT strengthens global OEM presence

Rishi Raj Singh becomes Head of OEM Asia Pacific, while Aniruddha Pandit becomes Head of OEM Africa & Middle East, two key figures who will BKT’s growth strategy across the two continents.  These two new appointments are aimed at consolidating existing relationships with major manufacturers, plus at opening new business opportunities in new. The focus will lie on building long-term relationships with major commercial players.

It is on the basis of these elements that BKT continues to pursue its ambitious growth goals.

“Rishi Raj Singh and Aniruddha Pandit have demonstrated great skills and a strategic vision that add value to BKT’s corporate mission. Their expertise and long-term industry experience will be key in driving the company’s innovation process, in consolidating our leadership position in the tire industry, and in further strengthening BKT’s structure in the global OEM channel”,  commented Ludovic Revel, President Global OEM at BKT, on the two new appointments.

In their new roles, the two will supervise all OEM operations, including partner relationships, product development, and market expansion.

“This choice will enable us to explore new opportunities for growth and, above all, to respond to the specific needs of the two regions APAC and MEA, which require special attention to market dynamics and the ability to respond to local challenges” concludes Ludovic Revel, to whom both managers will report directly.