AGCO to showcase new products again at World Ag Expo

AGCO’s exhibit at World Ag Expo 2022 will feature new products and interactive demonstrations. On display will be the new WR Series Windrower from Hesston and many products not seen before seen in Tulare, including Massey Ferguson’s 8S Series tractor, the interactive FendtONE Experience Center, and a wide array of tractors and Ride & Drive […]

By Redazione

AGCO’s exhibit at World Ag Expo 2022 will feature new products and interactive demonstrations. On display will be the new WR Series Windrower from Hesston and many products not seen before seen in Tulare, including Massey Ferguson’s 8S Series tractor, the interactive FendtONE Experience Center, and a wide array of tractors and Ride & Drive opportunities.

AGCO’s exhibit at World Ag Expo 2022 will feature new products and interactive demonstrations. On display will be the new WR Series Windrower from Hesston and many products not seen before seen in Tulare, including Massey Ferguson’s 8S Series tractor, the interactive FendtONE Experience Center, and a wide array of tractors and Ride & Drive opportunities.

After a digital-only show in 2021, the 55th World Ag Expo is “Back in AgTion” this year and will feature more than 95 special events, seminars, equipment displays, and livestock demonstrations.

“We’re excited to be back in Tulare this year,” said Darren Parker, AGCO’s vice president of Massey Ferguson NA. “Shows like World Ag Expo provide critical opportunities for farmers to share their needs and learn how equipment make their operations more efficient and profitable.”

AGCO’s large and dynamic booth fits prominently in the show’s proceedings and will feature new equipment and interactive experiences from across its brand lineup that make it a must-see stop for all attendees:

  • Massey Ferguson 8S Series Tractor opens a new era for Massey Ferguson’s storied brand and World Ag Expo attendees will be the first on the West Coast to see it. The 8S project began from a blank page and built a complete farming solution based on a “Voice of the Customer” study, which included one-on-one interviews with operators around the globe. The result is a powerful tractor with a spacious cab, less noise and vibration, and better visibility for more productive operations.
  • Hesston WR Series Windrower by Massey Ferguson: debuting at World Ag Expo! Hesston’s hay and foraging solutions have longstanding history across the United States and attendees will be the first to see the new WR Series self-propelled windrower. Larger fuel capacity and hydraulic efficiencies means the new WR Series offers more uptime, more power, and more comfort to maximize hay production and quality. The WR Series is a smarter, more powerful way to better hay.
  • New to World Ag Expo is FendtONE Mobile Experience Center, an innovative digital experience that educates farmers on the capabilities of Fendt’s latest technology and equipment. The customized platform offers multiple interactive displays that highlight Fendt tractors, combines, planters and application machinery, including informative video, customer experiences, and benchmarking results. Highlight of the experience is a complete and fully-functional FendtONE cab for visitors to operate and gain a unique hands-on user experience. The FendtONE Experience Center will be open for all attendees to enjoy.
  • Fendt’s Ride & Drive experience at WAE will provide hands-on opportunities of some of its newest tractors. The Fendt 700 will feature its innovative CargoProfi loader for demonstrations and the new 1167 Vario MT and 942 Vario will be available for attendees to experience the latest in Fendt cab technology, operator ergonomics, and high-end features and capabilities.
  • Massey Ferguson Ride & Drive and Backhoe Challenge: These popular hands-on events return with GC backhoes, CUE tractors, and ground tools and implements. Attendees will be able to dig, scrape, blade and have fun experiencing the usefulness of the compact utility lifestyle!


Both Fendt and Massey Ferguson will showcase tractors and implements that are suitable for the vineyards, orchards, and produce operations in the western US. Many Fendt tractors displayed will be new to World Ag Expo attendees and range from the FT 300 Vario’s 113HP to the FT 1167 Vario MT’s staggering 673HP.

Massey Ferguson’s lineup will vary from the compact GC1700 all the way up to the new 8S Series tractor and the 8700 S workhorse.

Highlights

“Let the future begin”

The global ag machinery market is continuously evolving. AGCO aims to be in the forefront of new technology. Serving their own customers, but also mixed fleet operations. With new solutions in precision ag, autonomous vehicles and engines running on clean energy. Always with full focus on the farmer...

“I wanted to disrupt the industry”

Craig Rupp is a self-made man. The founder and owner of US based Sabanto, has a clear vision on automation in agriculture. “I wanted to disrupt the industry,” he says. And so, he did. Craig developed the Steward retrofit kit, making tractors operate autonomously. It eases the workload for farmers. B...

“Agritechnica Asia live” is approaching

From 24-26 August, Agritechnica Asia Live 2022 will be held in Can Tho City, Vietnam. At Agritechnica Live, machinery will be demonstrated in the field. Concurrently there’s an exhibition with a seminar programme. The previous edition was held in Myanmar, which attracted visitors from across South E...

“Cotton King” high clearance tractor

Kazakhstan, Kyrgyzstan, Tajikistan, Uzbekistan and Turkmenistan in Central Asia, are rich in cotton production. In order to meet technological constraints, Lovol launched the high clearance TX1104-H “Cotton King” tractor, specifically designed for cotton production in these countries. Th...

“Agricultural robots” today at Agritechnica digital

“Agricultural robots” is the first topic in new webinar series on startup technologies, presented in Agritechnica digital. Free-to-attend ‘AgTech’ events explore topics shaping startup innovation scene: robotics, digitalization, circular economy and soil health. Today, 18 January 2022, Agritechnica ...

Related articles

Giant North America doesn’t stop

The United States and Canada represent one of the world’s key markets for high-horsepower agricultural machinery. Large farming areas, increasingly concentrated production and the widespread adoption of precision farming technologies, continue to drive demand for high-capacity tractors, combines, pl...

Innovation at Farm Progress Show

The annual Farm Progress Show is going to take place shortly. As it is a US based event, to a large extent exhibitors from North America participate, like CNH, AGCO and John Deere. These companies will demonstrate and display new and updated products. An overview of a couple of these innovations. Tr...

EIMA roadshow stops in Ethiopia

The 47th EIMA International ag machinery tradeshow will take place this coming November in Bologna, Italy. On the way to the show, organizer Unacoma presented the ins and outs of it in Addis Ababa, Ethiopia. The African country has great agricultural potential, but requires next-generation technolog...

Agritechnica Asia closed successfully

Agritechnica Asia 2026 has further strengthened its position as major trade fair for crop production, smart farming and agricultural innovation in Asia. Held under the guiding theme “Farm. Farmer. Future.”, the event attracted more than 12,000 visitors from 72 countries. Agritechnica Asia, organized...